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Creating a brand identity for Build Generation a design & build company, that offers expert building and renovation solutions for commercial, retail, and residential projects.
The Easy Avocado team was tasked with creating a new brand identity for Build Generation, a design and build company that offers expert building and renovation solutions for commercial, retail, and residential projects.
Due to the nature of their work, the brand needs to illustrate competency and trust. We conducted extensive research into BuildGen’s competitors, sector and target market. This helped the team at Easy Avocado to identify the do’s and dont’s and pointed them in the right direction.
A well-thought-out design package should meet the business’ aspirations and goals. Our team has experience in brand rollout and staff onboarding via well-designed apparel. To answer the given brief, we created a trustworthy brand identity with extensive brand guidelines. These guidelines help keep the brand coherent and this builds trust. Alongside this, we created a website and other brand elements such as company T-shirts etc…
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